Nielsen Off Campus Drive 2023 for Technical Survey Data Analyst/ Data Scientist Roles. BE/BTech Candidates can apply for the post.
Table of Contents
The complete details of this jobs are as follows :
- Company – Nielsen
- Role – Technical Survey Data Analyst/ Data Scientist
- Qualification – BE/BTech
- Experience – 0-3 Years
- Location – Kochi/ Bangalore/ Mumbai
- Salary – 3 LPA – 8 LPA
ABOUT COMPANY
Nielsen is a global measurement and data analytics company that provides insights and data to businesses in various industries. Here are some key points about Nielsen:
Market Research and Measurement: Nielsen specializes in market research and measurement, providing data and insights on consumer behavior, media consumption, and market trends. They collect and analyze data from a wide range of sources to help businesses make informed decisions and develop effective strategies.
Consumer Panel Data: Nielsen operates consumer panels to gather data on consumer purchasing habits, media consumption, and other behaviors. These panels provide valuable insights into consumer preferences, shopping trends, and product usage.
Media Measurement: Nielsen is well-known for its media measurement services, particularly television ratings. They provide audience measurement data that helps advertisers, broadcasters, and content creators understand viewership patterns and make informed decisions about advertising and programming.
Digital Measurement: In addition to traditional media, Nielsen also offers digital measurement solutions. They track online audience metrics, website traffic, and digital advertising effectiveness to help businesses optimize their digital strategies.
Retail Measurement: Nielsen provides retail measurement services to track sales and performance in the retail industry. This includes tracking point-of-sale data, market share analysis, and category insights to help retailers and manufacturers understand market dynamics and make data-driven decisions.
Advertising Effectiveness: Nielsen offers tools and solutions to measure the effectiveness of advertising campaigns. They assess reach, frequency, and the impact of advertising on consumer behavior to help advertisers evaluate their return on investment (ROI) and optimize their advertising strategies.
Data Analytics and Insights: Nielsen’s expertise lies in analyzing and interpreting data to generate actionable insights for their clients. They employ advanced analytics techniques and data modeling to uncover patterns, trends, and consumer preferences that can drive business growth.
Industry Expertise: Nielsen serves various industries, including consumer packaged goods, retail, media and entertainment, advertising, and technology. Their industry-specific knowledge allows them to provide tailored solutions and insights to meet the unique needs of each sector.
NielsenIQ: In recent years, Nielsen separated its market research division into a separate company called NielsenIQ. NielsenIQ focuses on providing consumer and market insights, while the remaining part of Nielsen operates under Nielsen Global Connect, which focuses on media measurement and retail measurement.
Global Presence: Nielsen operates globally and has a presence in numerous countries around the world. This enables them to provide localized insights and data to clients operating in different regions and markets.
What You Will Be Doing As An Technical Survey Data Analyst
- Turning a questionnaire document into an online survey using Decipher or other survey software
- Performing rigorous quality assurance checks on survey programs to ensure that they are error-free and meet client expectations
- Working with the client services and research teams to ensure that client expectations are met and exceeded
- Communicating with internal stakeholders to obtain clarifications and/or resolve survey programming issues
- Troubleshooting and resolving issues with programmed surveys while they are in the field
- Reviewing collected data for outliers, skip logic issues, or inconsistenciesCleanse data, data merging and Create cross-tabulation tables
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Skills Required For Technical Survey Data Analyst
- Excellent critical thinking and the desire to seek solutions for novel situations as they arise
- Attention to detail – quality, and accuracy in all work and interactions
- A self-motivated, curious learner with the ability to work collaboratively and willingness to lean in – need to jump in quickly, adapt and work in a collaborative team environment, managing multiple projects at once
- Agile and open-minded, resilient with an enthusiasm for problem-solving.
- Quick learner with a logical mindset and analytical thinking who is passionate about technology
- Excellent communication and interpersonal skills.
- Friendly, motivated, dynamic, ambitious, and definitely a team player!Strong project management skills – being organized, taking ownership, using initiative & being proactive
- Some programming experience, ideally with an understanding of Object-Oriented Programming, loops, recursion, data structures, and algorithms.
- Ability to work across diverse clients and industries
What You Will Be Doing As An Data Scientist
- Build measurement and planning solutions for publishers, advertisers, and agencies.
- Support reproducible data science projects end-to-end
- Deploy and maintain data pipelines and models in a production environment
- Work with cross-functional teams to productionize, validate, and optimize methodologies
- Communicate methodology and research findings to varying audiences
- Support research on methodology changes to cross-platform audience measurement.
- The primary research areas include trend analyses, imputing missing data, representation/ sampling, bias reduction, indirect estimation, data integration, and automation.
- Continuous support and development of new projects by exploring the data – Variable Identification, cleaning the data , applying dimension reduction techniques, calculating distances and integrating the surveys.
- And also using output evaluation techniques in order to make sure of the accuracy.
- Address quality escapes and fix issues in production code.
- Document new methodologies and code.
Skills Required For Data Scientist
- Excellent oral and written communication
- Self-motivation and an ability to handle multiple competing priorities in a fast-paced environment
- Strong interpersonal skills and the ability to develop effective relationships with other team members, including remotely.
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HOW TO APPLY FOR Nielsen 2023 ?
To apply for the Nielsen 2023 Off Campus Drive – interested candidates must follow the procedure outlined below:
- Click on the “Apply here” button provided below. You will be redirected to Nielsen company official career page.
- Click on “Apply Online”.
- If you have not registered before, create an account.
- After registration, login and fill in the application form with all the necessary details.
- Submit all relevant documents, if requested (e.g. resume, mark sheet, ID proof).
- Provide accurate information in your application.
- Verify that all the details entered are correct.
- Submit the application process after verification.
INTERESTED CANDIDATES CAN APPLY THROUGH THE BELOW LINK
Technical Survey Data Analyst Role – Kochi
Data Scientist Role – Bangalore
Data Scientist Role – Mumbai
Nielsen – Frequently Asked Question ?
What is the Nielsen selection process?
The selection process will be based on a Written test followed by Technical and HR interviews.
What is the average salary for the post?
The average salary is 3 LPA – 8 LPA for the this role.
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DISCLAIMER:
The Recruitment Information Provided above is for Informational Purposes only . The above Recruitment Information has been taken from the official site of the Organization. We do not provide any Recruitment guarantee. Recruitment is to be done as per the official recruitment process of the company. We don’t charge any fee for providing this job Information.
